When a child under the age of 13 contacts LEGOLAND online, for example to participate in a contest or to ask a question we will collect that child's email address and the e-mail address of the child's parent or guardian. You may opt out of receiving such catalogs and other product and service information (including, but not limited to, marketing research and/or being contacted by a researcher) at any time by sending an e-mail to Upon request, you have the right to review any personal information we may have concerning you or your children. We may use your name and address information to send you newsletters and other product and service information that we believe you may find of interest if, permitted by law. We will not use personal information we collect from you for purposes other than those for which the information was collected, without asking for appropriate permission prior to such use. This information is then provided to our consumer data department in order for them to determine how to make your experience at our sites more enjoyable. We also use passive means to collect some information, such as tracking what pages you go to on the site. We may collect personal information directly from you through our sites when: 1) you sign up to receive newsletters and other information 2) in some instances, when you enter contests and participate in various activities featured on and 3) when you purchase products online through our LEGOLAND Online Shop. We may collect information about you through active as well as passive means. We also may disclose such information in response to a specific request from a law enforcement agency.Įxcept as set out above, we will not sell, rent or otherwise disclose any personal information to any company or person outside LEGOLAND, without obtaining appropriate permission prior to such disclosure. We may disclose personal information collected from you as required by law, for example in response to a court order or subpoena. Any information collected may be shared within relevant LEGOLAND departments. may collect information from you - personal as well as non-personal - for internal use within the LEGOLAND business. Privacy Policy for non-Californian residents. To help us accomplish that goal, we will need to collect and use some information from you when you use our site. At the same time, we are continually working to make your personal experience when visiting or using our site as exciting and pleasant as possible. We take online privacy and security concerns seriously. LEGOLAND encourages families to visit together as a shared activity. To learn specifically about our online information practices concerning children who are younger than 13 years of age, please scroll down to the section entitled "Children Under the Age of 13". Our privacy policy will tell you how and when we collect information through our Web site and how this information will be used. At the LEGOLAND, children's safety and fun as well as parents' trust in our name is serious business!īelow, you will find information about the LEGOLAND Online Privacy Policy. We want you to have fun at LEGOLAND and at our website! To make sure your online visit is fun and safe, we don't "play around" with any of the important steps we take to protect your privacy. Yes, I am happy to receive these updates from Merlin Entertainments ltd and the wider Merlin Entertainments Group, and I confirm that I am over 16 years of age To change your preferences or to stop receiving direct marketing emails from us, you just need to click the link at the bottom of our emails. To see a list of the attractions we will be telling you about and a note of the companies in the Merlin Entertainments Group, please click here.įor more information about how we manage your personal data, please read our Privacy Policy. Merlin Entertainments Limited, and the wider Merlin Entertainments Group, would like to use your personal data (including your contact information, postcode, device data, and purchase data) to keep in touch with personalised email and SMS updates about our magical attractions, hotels and the amazing offers we have available. Sign up for our Newsletter to be the first to know about what fun activities are coming to our 2023 Brick-or-Treat event! Be the First to Hear About Special Event Activities!
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